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The Blueprint Lifestyle Network is the premier publication and website destination for young popular culture and entertainment, with a voice that’s edgy, viciously hilarious, politically aware–and completely unique.
The audience of The Blueprint Magazine is not only sizable (60,000 readers, 20,000 paid circulation) it’s unduplicated. With only a 10% reader overlap with other lifestyle publications, Blueprint is a direct line to an affluent, educated audience you won’t find anywhere else. Here’s why: Each month, we connect on a personal level with young urban professional Americans who are serious about success, style who depend on our expertise, and who recognize that our coverage is about their lives, their challenges, their aspirations.
For our readers, The Blueprint is more than a magazine, it’s a tool for living.
Hailed by GQ, Yahoo! and Ebony Magazine for it's leadership Theblueprintmagazine.com’s expanded content offerings and social media connectivity now provides readers with an innovative online experience with a uniquely authentic diverse sensibility.
Online Audience
| Average Page Views Per Month | 3.4 Million |
| Average Unique Visitors | 135,415 |
| Average Ads served per month | 5,039,438 |
| Average Page views per visit | 40 |
| Average time spent on site | 76.5 Minutes (Source: Alexa, comScore, Google Analytics) |
Demographics
| Women – 44% | Men – 56% |
| Median Age – 30 | 21+ – 80% |
| Median Household Income |
$65,905 |
| HHI 60K+ – 53.3% | HHI 100K+ – 23.5% |
| Presence of Children yes = 61% | HHLD 3+ = 74.1% (Source: comScore) |
Markets
| CITIES | DAILY VISITORS |
| Atlanta | 8,684 |
| Chicago |
4,448 |
| Indianapolis |
3,657 |
| Miami |
7,635 |
| Las Vegas |
6,763 |
| Los Angeles |
8,991 |
| New York |
9,234 |
| International |
18,456 (Sourrce: comScore, Google Analytics) |
Media Kit | Advertising
Download 2013 Media Kit 2013 (contact us for access code)
Download 2013 Rate Card

- Wrap your brand, product or logo on Main page and every post on our website.
- We send out daily tweets and e-mail blasts about your brand or product to our 50,000+ Twitter, Instagram, Facebook and Pinterest followers.
- 1 skyscraper ad 160 x 600
- 1 background wallpaper ad 1920 x 1200

Advertising Inquiries
Corporate Headquarters Atlanta Office
1680 Peachtree St. NW Suite 807
Atlanta, Georgia 30309
(305) 741-5199
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Get your Campaign Aligned with the Most Premium and Influential Lifestyle Website Brand…
Please
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for ad rates, packages and general advertising information; or download our 2013 Media Kit Online.








